About mlayne

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So far mlayne has created 6 blog entries.

Things can go viral at warp speed in today’s connected world

By | 2017-11-09T19:30:36+00:00 May 9th, 2017|

Recent Airline Events Remind Us That Employees Are Your Front-Line Brand Ambassadors By Michael Layne, President, Marx Layne & Co. Take confined spaces; a high-maintenance customer or a solo parent with children; and an employee with an attitude problem, even if for just one day. Recent, highly publicized episodes in Delta Airlines and United Airlines passenger cabins [...]

Chipotle Serves Up Tasteful Consumer Messages in “Food Crisis”

By | 2017-10-12T23:40:38+00:00 March 8th, 2016|

by Michael Layne, President, Marx Layne & Company Photo by Craig Warga/Bloomberg via Getty Images A complex journey of farming, fishing and raising of livestock; processing and distribution networks; and the human “touch” brings a rich bounty and variety of food to American tables, whether in our homes, a college or hospital cafeteria, or at [...]

PR Gameplan for Mergers and Acquisitions

By | 2017-10-12T23:34:14+00:00 August 5th, 2015|

Mergers and acquisitions are critical events in the life of a company. They impact key executives and staff, the community and existing and prospective business alliances. They also affect future profitability and the company’s reputation. An effective public relations and communications strategy goes a long way toward helping an organization control the message, shut down [...]